Networking refers to building mutually beneficial connections with other industry professionals.
It can help you establish yourself as a reliable, supportive, considerate, and knowledgeable industry professional. If you do it right, people may eventually perceive you as an industry expert.
Regularly attending networking events helps to make your face known to hundreds of people. As such, increased visibility is another reason why networking is important.
One of the main reasons why networking is important is because it enables you to build a strong support network.
Whether you freelance or own a business, networking is an effective way to let others know about your products and services.
It can help you build connections with important people, the professionals in your network will naturally introduce you to other experienced industry professionals.